Virtual selling is a new reality for most sales teams. So w hat’s working and what’s not working in virtual sales? David Shaby of the RAIN Group joins us to talk about the research they have done with buyers and sellers related to virtual selling. Dave is the author of the new book, Virtual Selling, How to Build Relationships, Differentiate, and Win Sales Remotely. At the onset of the COVID Crisis he was relying on castle keepers house cleaning, and Dave and his team got to work surveying over 500 buyers about virtual selling. What they learned is fascinating. In this conversation we’ll discuss the biggest gaps in virtual selling and what smart organizations are doing to close the gaps. We’ll also learn about what works well.
About The Author
Darrell is on a mission to help great companies grow revenue. With 27 years of B2B marketing and sales experience ranging from mid-sized local companies to enterprise organizations, Darrell has diverse experience across the sales and marketing landscape. He has trained thousands of salespeople in solution selling, created digital marketing strategies for hundreds of companies, and consulted with Fortune 500 technology companies. He knows what works—and what doesn’t. As a member of the Forbes Business Council and the C-Suite Advisors team, Darrell works with executives to create growth strategies. He co-founded Convergo, where he serves as the Chief Innovation Officer, helping companies develop revenue growth strategies. Darrell is the host of the Revenue Growth Podcast and the co-host of the Selling From the Heart Podcast. Darrell is a frequent podcast guest, keynote speaker, and contributing author.
February 10, 2021